Celerart | Gold Gate case

Date

2020

Industry

Real Estate
Investment

Client

Gold Gate

Services

Branding
UI / UX
Wordpress

Objective: GoldGate old website was an overly simple temporary template that hosted a couple images and paragraphs of text which wasn't fitting for such a grand real estate business. New website had to look and feel luxurious and expensive, feature plenty of easily digestible content to please high profile investors.

Solution: Brand identity was refreshed and polished, the website was completely overhauled from scratch with new architecture and design that is appropriately elegant and expensive feeling which perfectly fits a platform that shares real estate worth millions. New website packs lots of neatly structured pages with clearly presented meaningful content. Subtle animations elevate the sophisticated appearance even more, contributing to the refined experience.

Gold Gate real estate exchange webpage with images of luxury homes, a person overlooking the ocean from a bathroom, and a lit swimming pool area at dusk.

Font samples showcasing Orpheus Pro for headlines in a serif style and Public Sans for body text in a sans-serif style, with alphabets, numbers, and symbols.

Collage showing Goldgate branding materials including a mockup of an email, business cards with a gold pen, an open brochure with real estate content, stationery set with a rolled document, and a large outdoor billboard advertising Goldgate as a luxury real estate investment fund manager.

Three mobile app screens showing a global real estate marketplace, example property offerings including a Miami Beach house, and owning 4 homes for the price of 1 with seasonal pricing for Aspen Chalet and Tokyo penthouse.

Modern Miami beach house with an outdoor pool, wooden pergolas, cushioned loungers, and clear blue sky.

Webpage about Paris showing a photo of the Louvre Pyramid, a map of Paris, a description about the city, monthly weather highs and lows, and a list of annual events.

Webpage showing famous people from Paris with photos of Emma Watson, Claude Monet, and Roman Polanski, and listing available Gold Gate properties in Paris with images and prices of a vacation home, country estate, and villa.

Screenshot of Gold Gate website showing accepted currencies with flags, a currency converter tool, and a call to action to create an account, displayed on desktop and mobile views.

Collage of Gold Gate platform user interface screens showing login, property listings, property details, share listings, and purchase confirmation pages.

Split image of modern houses with pools; one at dusk with deck seating and another in daylight near greenery, with 'Thank you for watching' text overlay.

Credits