Date

2022

Industry

Robotics
AI & Automation

Client

Gausium

Services

Branding
Visual Identity
Design System
Brand Guidelines

Gausium Robotics (formerly known as "Gaussian Robotics") is a leading smart solutions provider of service robots. It designs, develops and manufactures autonomous cleaning and indoor delivery robots with Al-based autonomous navigation and automation technologies.

Blueprint-style logo construction of the word GAUSIUM with geometric shapes and measurement annotations on a blue background.
Front view of a white Gausium branded autonomous robotic scrubber with a black top and a red emergency stop button.
Color palette featuring five swatches labeled Gray Light, Blue, Gray, Gray Dark, and Dark, each with HEX, RGB, and CMYK values.
Blue and white GAUSIUM business cards on white surface displaying company logo, contact details, and address.
Blue bubble mailer with a white business card from Martin Mu, Malaysia Country Sales Manager at Gausium, placed on top of an invoice and a pen on a black background.
Employee badge for Graham Frence Callaway, West Coast Key Account Manager at Gausium with photo, email, and phone number.
Blue notebook with white geometric logo and text 'Redefining Services by Technology' next to a blue pen labeled 'GAUSIUM'.
Open brochures showcasing GS Robotic cleaning technology, including product images, cleaning functions, and comparisons of robotic and manual cleaning.
Black polo shirt with bright blue collar, sleeve cuffs, and hem, featuring a white Gausium logo on the chest.
Front view of a sleek black Gausium robotic vacuum cleaner on a blue background.
Blue geometric logo with sharp angular shapes on white textured fabric background.
Open brochure showing ECOBOT Sweeper 111 product specifications on the right page and a 3D image of the sweeper on a dark background on the left.
Back view of a black sweatshirt with the word 'GAUSIUM' printed vertically in white on the sleeve.
Back view of a black sweatshirt with the word 'GAUSIUM' printed vertically in white on the sleeve.
Four-panel brochure showcasing ECOBOT Scrubber 50 Pro with product images, features, sensor diagram, applicable cleaning scenarios, and flooring types.
Brand book pages showing Gausium's cleaning portfolio with images of cleaning robots, brand extension strategy with S-LINE and X-LINE delivery robots, comparison of automatic cleaning versus manual cleaning uptime, and a world map highlighting Gausium's global reach and service support locations.
Blue background with white branding logos including full logo 'Visual-LiDAR SIAM,' wordmark 'SIAM,' and a stylized diamond-shaped icon.