Rebranding Services
We work with companies that have outgrown their current brand identity. Our rebranding services transform how your business is perceived—by customers, partners, and the market—without losing what made you recognizable in the first place. As a rebranding agency, we take three to four projects simultaneously because each rebrand requires deep strategic work, not just visual updates.
What our full-service rebranding firm delivers
A complete brand identity refresh services package isn't a new logo and color palette. It's a recalibration of how your company presents itself when market conditions, customer expectations, or your own offerings have shifted. We address the complete brand ecosystem: positioning strategy, visual identity architecture, messaging frameworks, and implementation planning. Most companies specializing in rebranding services underestimate this scope—they think branding and rebranding is a design project when it's actually a business transformation that happens to include design.
Brand positioning and messaging architecture
Visual identity system with scalable guidelines
Tone of voice documentation and content templates
Customer touchpoint mapping and experience design
Internal brand implementation toolkit
Market differentiation strategy based on competitor analysis
Designs Worth Remembering
A curated mix of visuals that speak louder than words — bold, refined, and uniquely crafted.
How rebranding specialists structure the process
We don't start with design. We start by understanding why your current brand isn't working and what specific business outcomes you need. This takes time—typically 3-4 months for a full-scale rebrand—because shortcuts here create expensive problems later.
01
Discovery and brand audit
We analyze brand performance metrics, conduct stakeholder interviews across departments, map customer perception data, review competitor positioning strategies, and identify gaps between current brand reality and market expectations. This isn't a survey—it's a forensic analysis of what's working and what's broken.
02
Strategic repositioning
Based on audit findings, we define new brand positioning: refined target audience segments, clarified value proposition hierarchy, competitive differentiation angles backed by market data, and messaging architecture that translates strategy into language. We present this as a strategy document before any visual work begins—because if positioning is wrong, no design will fix it.
03
Identity system development
Only after strategy approval: visual identity design (logo system, typography hierarchy, color architecture), comprehensive brand guidelines with real-world application examples, marketing collateral templates your team can use independently, and digital asset libraries organized by use case. Everything is modular so internal teams can create branded materials without bottlenecking on us.
04
Implementation roadmap and support
We create a phased rollout plan because launching everything simultaneously confuses existing customers. Priority sequencing depends on customer-facing touchpoints: website and digital properties first, then physical materials, internal documents, and partner communications. We provide 60-90 days of implementation support to handle edge cases your team encounters.
Meet the Team Behind the Work
Each of us contributes our own perspective, skills, and dedication to deliver thoughtful, high-quality digital solutions for our clients around the world.
Vad S.
Mike V.
Dmitry M.
Maxim N.
Vladimir M.
Vlad B.
Ivan P.
David Z.
Danil K.
Eugene V.
Roman V.
Vlad H.
Pavel S.
Why the best rebranding agency approach matters
01
Budget and timeline constraints
Comprehensive rebranding services (strategy + identity + implementation support) start at $35,000 for smaller companies and scale based on complexity and touchpoints. If your budget is under $25,000, you're probably looking at a brand refresh (updating visual elements) rather than strategic repositioning. As an agency for rebranding, we can assess which you actually need, but we don't take projects where budget forces us to skip the strategy phase.
02
We also don't work with timelines under three months
Rebranding in 6-8 weeks means cutting strategic research, which leads to surface-level changes that don't stick. If you need something faster, we'll decline and recommend alternatives.
03
When the problem isn't the brand
We've turned down projects where the real issue was pricing strategy misalignment, not brand perception problems. We've declined when companies wanted to rebrand purely because leadership was "tired of the old look" without any customer feedback suggesting the brand was outdated or ineffective. And we refuse projects where the company plans to rebrand before validating product-market fit—that's solving the wrong problem in the wrong order.
Get Started
Let’s Build the Perfect Solution for Your Business
Other Services
We Offer
Many companies chase visual trends instead of building timeless positioning. They see a competitor with a minimalist rebrand and want the same aesthetic. Three years later, that trendy design feels dated, and they're rebranding again. The cost compounds: another $40,000-60,000 for a second rebrand, plus lost brand equity from inconsistent identity changes. Your customers stop recognizing you, which erodes the trust you spent years building through lead generation efforts and market presence.
Another common failure: rebranding without customer input. Leadership decides the brand needs updating based on internal opinions rather than market data. They launch a new identity that alienates existing customers who didn't perceive a problem with the old brand. The metrics reveal the damage: customer satisfaction drops 15-20%, support tickets increase with confusion about "is this still the same company?", and worst case—customers switch to competitors they recognize. You lose 10-15% of your customer base during the transition period.
The third pattern is incomplete implementation. A website rebranding agency might update your digital presence, but if you leave everything else unchanged—old business cards, outdated packaging, legacy presentation templates—this creates brand confusion across touchpoints. Customers see inconsistent identities and lose trust. You're essentially running two brands simultaneously, which doubles marketing costs while cutting effectiveness in half. We've seen SaaS companies lose enterprise deals because their sales deck still used the old brand after a website rebrand—the prospect questioned whether the company was stable enough for a multi-year contract.
If your project fits what we've described—strategic transformation backed by clear business rationale, not cosmetic changes driven by internal preferences—we should talk. As creative problem-solvers focused on corporate transformation, we're selective about projects because the work requires months of focused collaboration, and we only work with companies ready for that level of commitment and honest about whether their brand is actually the problem that needs solving.